Day 1 and 2 agenda and session descriptions available now.
Explore the session details in the section below. Click the session title for more details.
More agenda announcements – including panelist – will be announced soon.
PLEASE NOTE: Speakers, topics and schedule are subject to change.
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THE STATE OF SPORT
As sport enters a period of accelerating change, our panel of industry leaders examine the forces reshaping the sector: from evolving revenue models and shifting fan expectations to technology, global expansion, investment, partnerships and organisational resilience.
SPEAKERS: To Be Announced
WOMEN’S SPORT: FROM MOMENTUM TO MATURITY
Women's sport is entering a pivotal new phase as rising audiences, investment and visibility bring increasing expectations around scale, sustainability and commercial performance. What will it take to build enduring success across the next era of women's sport?
SPEAKERS: To Be Announced
SPORT’S CAPITAL STACK
From private equity and sovereign wealth to governments, institutions and superfans, sport is being shaped by an increasingly complex mix of capital. Who is investing, why now, and what will it mean for ownership, growth and influence across global sport?
SPEAKERS: To Be Announced
BREAKOUT STREAM: COMMERCIAL & REVENUE
- KEYNOTE: THE POWER OF PORTFOLIO
- FROM AUDIENCE TO RELATIONSHIPS
- THE EXPERIENCE ECONOMY
BREAKOUT STREAM: BRANDS & MARKETING
- KEYNOTE: THE NEW RULES OF ENGAGEMENT
- THE DEATH OF SEARCH?
- SPORT’S EVOLVING BRANDSCAPE: THE RISE OF ATHLETE-AS-BRAND
BREAKOUT STREAM: MASTERCLASSES
DAY 1 KEYNOTES
- BEN CROWE
- MORE TO BE ANNOUNCED SOON
DAY 2 KEYNOTES
- KEVIN DEMOFF
- CRAIG DRUMMOND
- PETER O'REILLY
- MORE TO BE ANNOUNCED
EVERYBODY MUST GET STREAMED
Everyone is streaming, but as audiences fragment and competition intensifies, what does success look like in the next era of sports streaming? From distribution and discovery to consumer behaviour and commercial sustainability, what will separate the winners from the rest?
SPEAKERS: To Be Announced
SURVIVAL OF THE FITTEST
The greatest threat to sport may not be competition, but relevance. As audiences evolve and the battle for time and attention intensifies, sports are rethinking everything from formats and rules to technology, safety and new competitions. Where should innovation end, and tradition begin?
SPEAKERS: To Be Announced
MARKETING: WHAT I WANT, WHAT I REALLY REALLY WANT
The rules of sports marketing are changing. Brands are asking more of sport than reach and awareness, seeking measurable impact, deeper fan connection and greater strategic value. As expectations continue to evolve, what will marketers really want from sport, and what will sport need to deliver?
SPEAKERS: To Be Announced
BREAKOUT STREAM: FAN EXPERIENCE
- KEYNOTE: REINVENTING TRADITION
- FANDOM REWIRED: THE NEXT GENERATION OF FANS
- FUTURE TENTS: DESIGNING FOR THE NEXT ERA OF SPORT
BREAKOUT STREAM: AI
- NAVIGATING THE SHIFT
- CREATING STEP CHANGE
- READY FOR WHAT'S NEXT?
BREAKOUT STREAM: MASTERCLASSES
MEGA EVENTS: AT THE CROSSROADS
The world's biggest sporting events have never faced greater opportunity ... or scrutiny. As economics, geopolitics and public expectations continue to evolve, what will the next generation of global events look like?
SPEAKERS: To Be Announced
The third day is reserved for SportNXT and the Victorian Government to host concurrent site visit tours to selected sports infrastructure in and around Melbourne. Site visit capacity is limited and registration is required. Delegates will receive details on how to register, including registration open dates closer to the event. Site visits feature short presentations from key stakeholders at the selected venues, followed by a guided tour of the site*. Transport is included. Comfortable shoes are recommended.
CURATED SITE VISITS
SITE VISIT PROGRAM
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